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Case T-333/23: Judgment of the General Court of 20 November 2024 – MPM-Quality v EUIPO – Elton hodinářská (PRIM) (EU trade mark – Opposition proceedings – Application for EU figurative mark PRIM – Earlier EU figurative mark MANUFACTURE PRIM 1949 – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EC) No 207/2009 (now Article 8(10(b) of Regulation (EU) 2017/1001))

ECLI:EU:UNKNOWN:62023TA0333

62023TA0333

November 20, 2024
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Official Journal of the European Union

C series

C/2025/550

(Case T-333/23)

(EU trade mark - Opposition proceedings - Application for EU figurative mark PRIM - Earlier EU figurative mark MANUFACTURE PRIM 1949 - Relative ground for refusal - Likelihood of confusion - Article 8(1)(b) of Regulation (EC) No 207/2009 (now Article 8(1)(b) of Regulation (EU) 2017/1001)

(C/2025/550)

Language of the case: Czech

Parties

Applicant: MPM-QUALITY v.o.s. (Frýdek-Místek, Czech Republic) (represented by: M. Kyjovský and M. Perkov, lawyers)

Defendant: European Union Intellectual Property Office (represented by: D. Gája, acting as Agent)

Other party to the proceedings before the Board of Appeal of EUIPO, intervener before the General Court: ELTON hodinářská, a.s. (Nové Město nad Metují, Czech Republic) (represented by: T. Matoušek, lawyer)

Re:

By its action under Article 263 TFEU, the applicant seeks the annulment of the decision of the Second Board of Appeal of the European Union Intellectual Property Office (EUIPO) of 27 March 2023 (Joined Cases R 1308/2022-2 and R 1325/2022-2).

Operative part of the judgment

The Court:

1.Dismisses the action;

2.Orders MPM-QUALITY v.o.s. to pay the costs.

Language of the case: Czech.

ELI: http://data.europa.eu/eli/C/2025/550/oj

ISSN 1977-091X (electronic edition)

* * *

* Language of the case: Czech.

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