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Valentina R., lawyer
(Case T-503/19) (*)
(EU trade mark - Application for the EU word mark XOXO - Absolute ground for refusal - No distinctive character - Article 7(1)(b) and (2) of Regulation (EU) 2017/1001)
(2020/C 215/52)
Language of the case: English
Applicant: Global Brand Holdings, LLC (New York, New York, United States) (represented by: D. de Marion de Glatigny, lawyer)
Defendant: European Union Intellectual Property Office (represented by: A. Folliard-Monguiral, acting as Agent)
Action brought against the decision of the First Board of Appeal of EUIPO of 11 April 2019 (Case R 1413/2018-1), concerning an application for registration of the word sign XOXO as an EU trade mark.
The Court:
1.Dismisses the action;
2.Orders Global Brand Holdings, LLC to pay the costs.
(*)
Language of the case: English.
(1) OJ C 288, 26.8.2019.