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Appeal – Community trade mark – Absolute ground for refusal – Lack of distinctive character – Mark consisting of an advertising slogan and composed of elements individually devoid of any distinctive character – Figurative sign ‘BEST BUY’
Re:
Appeal brought against the judgment of the General Court (Fourth Chamber) of 15 December 2009 in Case T-476/08 Media-Saturn v OHIM (BEST BUY) by which that court dismissed the action against the decision of the Fourth Board of Appeal of OHIM, of 28 August 2008, dismissing the appeal against the examiner’s decision which refused the registration of the figurative sign ‘BEST BUY’ as a Community trade mark for goods and services in Classes 1, 2, 5 to 12, 14 to 17, 20 to 22, 27, 28, 35, 37, 38 and 40 to 42 – distinctive character of a mark consisting of an advertising slogan and composed of elements individually devoid of any distinctive character.
The Court: