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Case T-543/21: Action brought on 2 September 2021 — Purasac v EUIPO — Prollenium Medical Technologies (Rejeunesse)
ECLI:EU:UNKNOWN:62021TN0543
62021TN0543
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18.10.2021
Official Journal of the European Union
C 422/34
(Case T-543/21)
(2021/C 422/44)
Language of the case: English
Parties
Applicant: Purasac Co. Ltd (Anyang-si, Republic of Korea) (represented by: P. Lee, lawyer)
Defendant: European Union Intellectual Property Office (EUIPO)
Other party to the proceedings before the Board of Appeal: Prollenium Medical Technologies, Inc. (Aurora, Ontario, Canada)
Details of the proceedings before EUIPO
Applicant of the trade mark at issue: Applicant before the General Court
Trade mark at issue: Application for European Union figurative mark Rejeunesse — Application for registration No 18 117 313
Procedure before EUIPO: Opposition proceedings
Contested decision: Decision of the Fourth Board of Appeal of EUIPO of 2 July 2021 in Case R 146/2021-4
Form of order sought
The applicant claims that the Court should:
—annul the contested decision;
—order EUIPO to pay the costs.
Plea in law
—Infringement of Article 8(1)(b) of Regulation (EU) 2017/1001 of the European Parliament and of the Council in the erroneous assessment of the likelihood of confusion between the trade marks.