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Judgment of the General Court (Fifth Chamber) of 25 January 2012. # Viaguara S.A. v Office for Harmonisation in the Internal Market (Trade Marks and Designs) (OHIM). # Community trade mark - Opposition proceedings - Application for Community word mark 'VIAGUARA' - Earlier Community word mark VIAGRA - Unfair advantage taken of the distinctive character or the repute of the earlier trade mark - Article8(5) of Regulation (EC) No 207/2009. # Case T-332/10.
ECLI:EU:T:2012:26
62010TJ0332
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(Case T-332/10)
Community trade mark – Opposition proceedings – Application for Community word mark ‘VIAGUARA’ – Earlier Community word mark VIAGRA – Unfair advantage taken of the distinctive character or the repute of the earlier trade mark – Article 8(5) of Regulation (EC) No 207/2009
Community trade mark – Definition and acquisition of the Community trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark enjoying a reputation – Protection of well-known earlier mark extended to dissimilar goods or services – Conditions – Taking unfair advantage of the distinctive character or repute of the earlier mark (Council Regulation No 207/2009, Art. 8(5)) (see paras 30, 42, 53, 79)
Re:
ACTION brought against the decision of the First Board of Appeal of OHIM of 20 May 2010 (Case R 946/2009-1) relating to opposition proceedings between Pfizer Inc. and Viaguara S.A.
Operative part
The Court:
1.Dismisses the action;
2.Orders Viaguara S.A. to pay the costs.