Disclaimer :

The Competition DG makes the information provided by the notifying parties in section 1.2 of Form CO available to the public in order to increase transparency. This information has been prepared by the notifying parties under their sole responsibility, and its content in no way prejudges the view the Commission may take of the planned operation. Nor can the Commission be held responsible for any incorrect or misleading information contained therein.

SECTION 1.2

Description of the concentration

(1) On 8.7.2015, the Commission received a notification of a proposed concentration pursuant to Article 4 of Council Regulation (EU) No. 139/2004 by which Aryzta would acquire from the Sellers within the meaning of Article 3(1)(b) of Council Regulation (EU) No. 139/2004 of 20 January 2004, joint control over the Holdco and its subsidiaries, including Picard, by way of purchase of 49.99% of securities of Holdco and of contractual veto rights.

(2) The business activities of the undertakings concerned are:

• for Lion Capital: financial and investment activities ;

• for Aryzta: the manufacture and supply of bakery products to industrial businesses active in the retail and food services sectors;

• for Picard: the retail distribution of frozen food through its own distribution network of specialised shops operating under the Picard brand.

Commission européenne, DG COMP MERGER REGISTRY, 1049 Bruxelles, BELGIQUE Europese Commissie, DG COMP MERGER REGISTRY, 1049 Brussel, BELGIË

Tel: +32 229-91111. Fax: +32 229-64301. E-mail: COMP-MERGER-REGISTRY@ec.europa.eu.