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Joined Cases C-84/17 P, C-85/17 P and C-95/17 P: Judgment of the Court (Third Chamber) of 25 July 2018 — Société des produits Nestlé SA v Mondelez UK Holdings & Services Ltd, formerly Cadbury Holdings Ltd, European Union Intellectual Property Office (EUIPO) (C-84/17 P), Mondelez UK Holdings & Services Ltd, formerly Cadbury Holdings Ltd v European Union Intellectual Property Office (EUIPO), Société des produits Nestlé SA (C-85/17 P), European Union Intellectual Property Office (EUIPO) v Mondelez UK Holdings & Services Ltd, formerly Cadbury Holdings Ltd, Société des produits Nestlé SA (C-95/17 P) (Appeal — EU trade mark — Three-dimensional mark representing the shape of a four-fingered chocolate bar — Appeal directed against the grounds — Inadmissibility — Regulation (EC) No 207/2009 — Article 7(3) — Evidence of distinctive character acquired through use)

ECLI:EU:UNKNOWN:62017CA0084

62017CA0084

July 25, 2018
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Official Journal of the European Union

C 328/10

(Joined Cases C-84/17 P, C-85/17 P and C-95/17 P) (*)

((Appeal - EU trade mark - Three-dimensional mark representing the shape of a four-fingered chocolate bar - Appeal directed against the grounds - Inadmissibility - Regulation (EC) No 207/2009 - Article 7(3) - Evidence of distinctive character acquired through use))

(2018/C 328/11)

Language of the case: English

d1e76-10-1Parties

Appellants: Société des produits Nestlé SA (represented by: G.S.P. Vos, advocaat, and S. Malynicz QC) (C-84/17 P), Mondelez UK Holdings & Services Ltd, formerly Cadbury Holdings Ltd (represented by: T. Mitcheson QC and J. Lane Heald, Barrister, instructed by P. Walsh, J. Blum and C. MacLeod, Solicitors) (C-85/17 P), European Union Intellectual Property Office (EUIPO) (represented by: A. Folliard-Monguiral, acting as Agent) (C-95/17 P)

Other parties to the proceedings: Mondelez UK Holdings & Services Ltd, formerly Cadbury Holdings Ltd (represented by: T. Mitcheson QC and J. Lane Heald, Barrister, instructed by P. Walsh and J. Blum, Solicitors), European Union Intellectual Property Office (EUIPO), (represented by: A. Folliard-Monguiral, acting as Agent) (C-84/17 P), European Union Intellectual Property Office (EUIPO) (represented by: A. Folliard-Monguiral, acting as Agent), Société des produits Nestlé SA, (represented by: G.S.P. Vos, advocaat, and S. Malynicz QC) (C-85/17 P), Mondelez UK Holdings & Services Ltd, formerly Cadbury Holdings Ltd (represented by: T. Mitcheson QC and J. Lane Heald, Barrister, instructed by P. Walsh and J. Blum, Solicitors), Société des produits Nestlé SA (represented by: G.S.P. Vos, advocaat, and S. Malynicz QC) (C-95/17 P)

Interveners in support of the appelant in Case C-84/17 P: European Association of Trade Mark Owners (MARQUES) (represented by: M. Viefhues, Rechtsanwalt)

d1e95-10-1Operative part of the judgment

The Court:

Dismisses the appeals;

Orders Société des produits Nestlé SA, European Association of Trade Mark Owners (MARQUES), Mondelez UK Holdings & Services Ltd and the European Union Intellectual Property Office (EUIPO) to bear their own costs.

* * *

(*) OJ C 178, 6.6.2017, p. 4.

OJ C 161, 22.5.2017, p. 9.

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