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Valentina R., lawyer
((EU trade mark - Application for EU figurative mark smartline - Absolute ground for refusal - No distinctive character - Article 7(1)(b) of Regulation (EC) No 207/2009))
(2017/C 030/51)
Language of the case: Italian
Applicant: Puro Italian Style SpA (Modena, Italy) (represented by: F. Terrano, lawyer)
Defendant: European Union Intellectual Property Office (represented by: L. Rampini, acting as Agent)
Action brought against the decision of the First Board of Appeal of EUIPO of 7 October 2015 (Case R 2258/2014-1), concerning an application for registration of the figurative sign smartline as an EU trade mark.
The Court:
1.Dismisses the action;
2.Orders Puro Italian Style SpA to bear its own costs and to pay those incurred by the European Union Intellectual Property Office (EUIPO).
(<span class="super">1</span>) OJ C 78, 29.2.2016.