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Case T-810/19: Judgment of the General Court of 14 July 2021 — Victoria’s Secret Stores Brand Management v EUIPO — Yiwu Dearbody Cosmetics (BODYSECRETS) (EU trade mark — Invalidity proceedings — EU figurative mark BODYSECRETS — Absolute grounds for refusal — No distinctive character — Descriptive character — Customary nature — Article 7(1)(b), (c) and (d), and Article 52(1)(a) of Regulation (EC) No 207/2009 (now Article 7(1)(b), (c) and (d), and Article 59(1)(a) of Regulation 2017/1001))
ECLI:EU:UNKNOWN:62019TA0810
62019TA0810
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6.9.2021
Official Journal of the European Union
C 357/21
(Case T-810/19) (*)
(EU trade mark - Invalidity proceedings - EU figurative mark BODYSECRETS - Absolute grounds for refusal - No distinctive character - Descriptive character - Customary nature - Article 7(1)(b), (c) and (d), and Article 52(1)(a) of Regulation (EC) No 207/2009 (now Article 7(1)(b), (c) and (d), and Article 59(1)(a) of Regulation 2017/1001))
(2021/C 357/33)
Language of the case: English
Parties
Applicant: Victoria’s Secret Stores Brand Management, Inc. (Reynoldsburg, Ohio, United States) (represented by: J. Dickerson, Solicitor)
Defendant: European Union Intellectual Property Office (represented by: M. Fischer and V. Ruzek, acting as Agents)
Other party to the proceedings before the Board of Appeal of EUIPO: Yiwu Dearbody Cosmetics Co. Ltd (Yiwu City, China)
Re:
Action brought against the decision of the Fifth Board of Appeal of EUIPO of 5 September 2019 (Case R 2422/2018-5) relating to invalidity proceedings between Victoria’s Secret Stores Brand Management and Yiwu Dearbody Cosmetics.
Operative part of the judgment
The Court:
1.Dismisses the action;
2.Orders Victoria’s Secret Stores Brand Management, Inc. to pay the costs.
(*)
Language of the case: English
ECLI:EU:C:2021:140